Hillsboro Hops: GFX Package
Hops Win - Mainboard
To align with a newly built ballpark, the Hillsboro Hops contacted me to build a full new suite of graphics to help modernize their gameday experience. This package leaned into the northwest geography in the area with typographical line elements built around the shape of the logo. From this, I found we could utilize these in a variety of different ways: pulsing the logo outline, placing them in as background elements, or matting into text. I created a variety of use-cases where the topography can be utilized to help reinforce sound for a noise meter or crowd prompts. I paired it with paper textures and a gridded dot pattern (made of the Hops logo instead of an actual dot) to help shift it to feel more like a blueprint. The line halftone also helps it feel like a blueprint whether it’s in the background or placed inside text. With the new stadium construction now complete, I felt this was the perfect visual direction heading into their 2026 season.
My Role:
Freelance Motion Designer
Interacted with the Hops front office staff to align on their vision for the creative and gameday experience
Crafted styleframes by taking their existing logos and design assets and expanding on the creative direction with additional design layouts that were optimized for their venue and aligned with their campaign
Set up the venue all-screens to aid with understanding their newly built ballparks’ screen layout
Animated all prompts, setting motion theory to ensure consistent design language throughout the build
Rigged all prompts to ensure easy template handoff for gameday staff to run and operate
Filmed a step-by-step video tutorial for how to update the Ae templates
Select Prompts
PlayerID - All Screens
This template featured 8 customizable variables including image, name, number, position, hometown and color variation.
Noise Meter - Mainboard Mockup
Double - Mainboard
The logo was swappable between this batter logo animation and their main logo animation. The text also was swappable to account for Triple and Strikeout as well.
Woo Hoo - Mainboard Mockup
Score prompt, synced to music and rendered out for all scoring moments (+1, +2, +3, +4)
Matchup - All Screens
This template is rigged with all opponent variations loaded in along with an optional sponsor slot.
Make Some Noise - Mainboard
Moment Template (Full Count) - All Screens
Because ‘full count’ and ‘2 strikes’ happen often throughout a game, this template flexes to both phrases and have 3 different colorways built in for added variation.
Lets Go Hops - Mainboard Mockup
In-Venue Footage
Growing up in Oregon, I was in the area when the Hillsboro Hops were first created. When I got older, some of my first jobs were with the Hops. Later, I became a front office intern, specializing in social media and graphic design. To see how far the organization has grown over the years is awesome, and I’m quite grateful to continue to get to play a small part in the gameday experience throughout the years.
Style Frames
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Date: 2026
Client: Hillsboro Hops
Location: Hillsboro Ballpark (Hillsboro, OR)
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Lead Motion Designer, Freelance: Mark Nelson
Gameday Operations, Hillsboro Hops: Blake Morris
President & General Manager, Hillsboro Hops: K.L. Wombacher
